WTM London 2025

WTM London 2025 offers a prime opportunity to position yourself at the cutting edge of a new chapter in the travel industry. Showcase your brand to buyers, influencers, and thousands of potential clients as the sector regains its momentum. Leverage WTM’s innovative matchmaking platform and fast-paced networking events to build direct connections with the key players who can drive your business forward.

At World Travel Market in 2024, more than 43,700 travel professionals from 184 countries gathered to do business. With over 26,000 decision makers attending over three days, holding budgets worth £53.5billion, WTM is where tourism deals are done.

The UK Market

In 2024, the United States welcomed approximately 4.5 million travelers from the United Kingdom, reflecting a 15% increase from the previous year. The National Travel and Tourism Office (NTTO) forecasts that this number will rise to about 5 million in 2025, indicating continued growth in UK visitation to the U.S. (Source: NTTO)