We have built a global network of partners, from leading trade show organizers, government agencies and NGOs to topnotch designers, architects and recognized display houses to provide our customers, clients and associates with world-class quality service.
Our international trade show partners range from Messe Berlin GmbH, organizers of over 100 events, some of the world’s premier shows, with over 2 million visitors and 31,000 exhibitors from 180 countries, to Reed Exhibitions, the world’s largest events organizer, UBM with revenues of over US$1 billion, to CCPIT – China Council for the Promotion of International Trade in China, Fira Barcelona in Spain and CEMS – Conference & Exhibition Management Services in Singapore.
We have built strong working relationships with the U.S. Departments of Commerce, Agriculture, and Homeland Security in the United States and at American embassies and consulates abroad, and have signed a “U.S. Trade and Investment Expansion Partnership” Memorandum Of Understanding with the U.S. Department of Commerce. In Canada we frequently collaborate with federal and province government agencies in promoting many of our trade show programs.
Many North American trade associations, trade groups, co-ops, etc. service their members and constituents by supporting international trade show participations. B-FOR has the experience, resources and perfect fit organization to serve as the organizing partner, creating and implementing memorable and successful exhibits and pavilions.
In 1999 B-FOR started the successful USA Pavilion program at ITB in Berlin in cooperation with the U.S. Travel Association (formerly TIA) that evolved into the SeeAmerica Pavilion and later the Discover America Pavilion programs at a number of leading international travel and tourism shows. With the creation of the Corporation for Travel Promotion (d/b/a Brand USA) in 2011 B-FOR rebranded the program Brand USA Pavilion™ and has since expanded it organizing some 80 Brand USA Pavilions™ at 22 international travel and tourism shows in 15 countries.
Through our vast global network of trade show organizers, designers, architects, stand builders, I & D providers, freight forwarders, interpreters and local staff, caterers and AV service providers we serve our clients with in-market expertise while maintaining 100% control and client contact through our North American office.