WTM London 2026
World Travel Market London 2026 offers an unparalleled opportunity to position your brand at the forefront of the global travel industry. Showcase your destination, product, or service to a powerful audience of buyers, media, and industry leaders actively seeking new partnerships.
Take advantage of WTM’s advanced matchmaking platform and dynamic networking events to build meaningful, results-driven connections with the decision-makers who can elevate your business and drive long-term growth.
At World Travel Market London 2025, more than 46,500 travel professionals from over 180 countries came together, making it the largest edition to date. With thousands of senior buyers and key decision-makers in attendance—driving an estimated £2 billion+ in business deals—WTM continues to be the place where global travel business gets done.
The UK Market
In 2024, the United States welcomed approximately 4.5 million travelers from the United Kingdom, reflecting a 15% increase from the previous year. The National Travel and Tourism Office (NTTO) forecasts that this number will rise to about 5 million in 2025, indicating continued growth in UK visitation to the U.S. (Source: NTTO)