ITB Berlin 2024

ITB Berlin brings together tourism professionals and key players from the global travel industry in Berlin.

ITB Berlin is the world’s premier travel and tourism event, covering the entire range of destinations and travel suppliers, including tour & receptive operators, airlines and airports, cruise lines, car and RV rentals, restaurants, hotels and resorts, shopping, attractions, sightseeing, transportation, travel technology, and more. ITB 2023 attracted over 90,100 buyers and trade visitors doing business with around 5,500 exhibitors.

The German Market

The United States welcomed over 2 million travelers from Germany in 2019 and is expected to increase an additional 10% by 2023. (Source: NTTO)