Fitur 2027
FITUR is the global meeting place for tourism professionals and one of the world’s leading international travel trade fairs. Held annually in Madrid, it brings together destinations, tourism boards, travel companies, and industry leaders to build partnerships, showcase new products, and strengthen tourism business across Europe, Latin America, and beyond.
The 2026 edition welcomed more than 255,000 attendees, including over 155,000 tourism professionals, who connected with 10,000+ companies from 160+ countries across the five-day event, reaffirming FITUR’s position as one of the most important tourism trade fairs worldwide.
Market Information
There were 943,000 total arrivals to the U.S. from Spain in 2019 and is expected to increase to more than 1 million by 2024. (USDOC/OTTI)