ITB China 2021
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Messe Berlin launched an international offshoot of one of its most successful B2B travel trade fairs (ITB Berlin) in China, May 2018. Partnering with leaders of China’s travel industry such as Ctrip, Alitrip, Tuniu, Utour, and Caissa, ITB China 2019 attracted 800 exhibiting companies from 84 countries, 17,000 trade professionals, and 850 buyers to the show.

“Buyers and trade visitors from China will be able to meet international exhibitors and business partners. Visitors to ITB China can also take the opportunity to attend the ITB China Convention, which runs parallel and will be jointly organized with TravelDaily China.” ITB Berlin – an export success story

ITB China 2019 Opening Report  |  ITB China 2019 Closing Report

USA Pavilion

The USA Pavilion at ITB China 2021 will provide some of the most cost-effective opportunities for developing overseas markets in a single USA-branded environment. Professional show coordination, access to the USA Hospitality Lounge and participation in all supporting activities allow you to focus on presenting your destination, products or services to show attendees.

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China remained in the top 5 for overseas travel to the United States in 2019 with 2.8 million visitations.  Visitor volume from China is expected to reach 3.5 million by 2024.
OTTI Top 21 Countries Forecast