Autumn Fair is the season’s most important home and gift marketplace. Held at NEC in Birmingham, Autumn Fair is a curated show for a new era of retail. For the first time in 18 months the home and gift retail industry will be able to come together again in-person.
With the newly co-located Moda fashion and footwear event, Autumn Fair will offer three new key shopping destinations: Home, Gift and Fashion. Reconnect with your customers, old and new who are looking for the latest products and crossover buying opportunities.
Top Reasons to Exhibit at Autumn Fair 2021
Meet purchase-ready buyers
Autumn Fair attracts more than 20,000 high-quality, transactional retail trade visitors over 4 days, making it the highest attended retail trade show of the season. Retailers attend to stock up on their next best-sellers and make short orders in the lead up to Christmas, Easter and beyond. Over 80% of visitors have purchasing responsibility.
Maximum Brand Exposure and 365 Digital Promotion
Offering more than just a stand location, Autumn Fair is a 365, 24/7 proposition rooted in the ability to bring people and products together. From the at-show guides to the Virtual Showroom hosted online, you get a business listing that features your product imagery, lookbooks, videos and contact details. Autumn Fair offers exciting digital opportunities to enhance your brand presence beyond the physical show, enabling you to benefit from year-round promotion. Put your brand in front of thousands of UK and international buyers and make the most of industry-leading, multi-channel marketing campaigns and social reach.
Greater crossover-buying opportunities
For the first time, Moda will now be co-located at Autumn Fair. Also knows as the National Footwear Show, Moda will co-exist alongside Jewellery & Watch and Fashion (JWF) to create a new unrivalled fashion buying destination. The new Fashion hall will facilitate greater crossover-buying opportunities to a wide, diverse and relevant audience looking for the latest must-have pieces.