ASIA FRUIT LOGISTICA 2010 Closing Report
ASIA FRUIT LOGISTICA is Asia's leading trade show for the international fresh fruit and vegetable business. ASIA FRUIT LOGISTICA 2010 attracted more than 4,100 top decision-makers from 60 countries to Hong Kong. 304 Exhibitors from 30 different countries presented a fascinating overview of the market and an unmissable opportunity to make important business contacts.
In 2011, ASIA FRUIT LOGISTICA will take place in the Hong Kong Convention Center from September 7 to 9.
Hong Kong remains the No.1 Asian market for U.S. fresh produce exports. According to data from the U.S. Dept. of Commerce, Bureau of Census, U.S. exports of fresh fruits, fresh vegetables and tree nuts to Asia reached over $3.6 billion last year, an increase of 31% over 2009. For Hong Kong alone, U.S. exports reached $926 million in 2010, a surge of 17% over 2009!
BRANDED PROGRAM
Through funding from the USDA’s Market Access Program (MAP), your company may be eligible to receive 50% reimbursement on marketing expenses through the Branded Program. This financial support helps offset the costs of exhibiting at international trade shows, including: international travel, booth fees and displays, freight costs to shows, plus we help with packaging changes to meet market specifications for your new sales and distribution. For more information on the Branded Program contact your local State Regional Trade Group: www.brandedprogram.org (FoodExport - NE and Midwest), www.susta.org/services/map.html (SUSTA - South),
www.wusata.org (WUSATA - Western US).

Food Export USA - Northeast
215-829-9111
www.foodexportusa.org
Antoniya Gospodinova
Branded Program Manager
agospodinova@foodexport.org
Food Export Association of the Midwest USA
312-334-9200
www.foodexport.org
Teresa Miller
International Marketing Program Manager
tmiller@foodexport.org
Joe Yotti
Branded Program Manager
jyotti@foodexport.org
Southern United States Trade Association (SUSTA)
504-568-5986
www.susta.org
Bernadette Wiltz
Deputy Director/International Marketing Director, Generic Program
Bernadette@susta.org
Deneen Wiltz
Branded Program Director
deneen@susta.org
Western United States Agricultural Trade Association (WUSATA)
360-693-3373
www.wusata.org
Janet Kenefsky
International Marketing Director, Generic Program
janet@wusata.org
Ann Buczkowski
Branded Program Manager
ann@wusata.org
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